​It all started freshman year of high school when Matthew and Neal started bashing it out in the band room. A fun after school adventure of writing and producing original music would eventually take them on a journey from talent shows and local venues to major tours across the world where they were able to release records, perform on radio/TV and have the full-fledged artist experience that shaped and informed their careers.

Prior to founding AFA, Matthew was VP of DASVentures, Ltd where he oversaw The John Lennon Educational Tour Bus and John Lennon Songwriting Contest with a focus on developing partnerships, programming, artist relations, operations and producing live events/festival experiences with companies such as Apple, Canon, Gibson and Juniper Networks while working with notable figures such as Yoko Ono, Ringo Starr, Jeff Bridges, Wu-Tang Clan, George Clinton and more.

Prior to founding AFA, Neal worked at Warner Music Group for 12 years in the Artist Services division, servicing all the labels under the WMG umbrella with a specific focus on VIP Fan Experiences, Merchandise and Partnerships. Neal spearheaded partnerships with Shawn Mendes and Fuji Film, Gene Simmons and John Varvatos while building out the WWE VIP Experience across all their entertainment brands. He has worked on global tours for Cardi B, Wiz Khalifa, Green Day, Goo Goo Dolls, Melanie Martinez and more.

After years working in parallel, Matthew and Neal decided to come back together to create AFA. Matthew and Neal’s rare 360-degree view of the industry has made them uniquely qualified to manage the logistics, operations, revenue growth and creative vision for hundreds of successful campaigns. The ability to intuitively understand key stakeholders’ needs and perspectives drive their passion and determination. At its core, AFA is a fierce advocate for bringing positive change to the world through creativity.