Patti Smith joins AFA for Impact in NYC

For their 2025 Champions Gala, Sandy Hook Promise set out to create a moment that would honor resilience, amplify action and connect deeply with those in the room. Partnering with the Artist For Action coalition, the goal was to inspire change through the power of music. As co-producers of the event, Artist For Artist® stepped in to help craft an unforgettable moment.

Patti Smith joins fellow advocates in support of keeping our children and communities safe. All photos by Soul Brother

Using our extended creative network, AFA helped secure the legendary Patti Smith for an exclusive appearance at the New York City gala. Through her performance and attendance, the event was infused with presence, meaning and cultural weight. Patti delivered a stripped down, powerful set that served as a tribute to the cause and the community it represents.

Behind the scenes, AFA led creative production and coordination across the event. We provided support across booking, logistics, artist relations, presentation, donor cultivation and content capture. Our team worked hand in hand with event producers and advocacy partners to ensure everything moved smoothly.

Performing “Because The Night” and “People Have The Power,” Patti Smith brought meaning and momentum to the stage.

The outcome was a natural alignment of purpose and art. For attendees, it was an emotional highlight. For Sandy Hook Promise and Artist For Action, it became a cultural touchpoint that will carry forward into future campaigns and partnerships.

At AFA, we specialize in building these kinds of bridges between legendary talent and meaningful movements. When the moment calls for it, we know how to show up and deliver something that lasts beyond the night.

Visit artistforartist.com to plan your next big moment with us today!

Patti Smith signs a Gibson guitar to commemorate the evening—an unforgettable performance in support of Sandy Hook Promise and the mission to create safer communities through action and art.

“Use your voice. This is for the children.” Patti Smith shares words of purpose at the Sandy Hook Promise Gala, amplifying the call to end gun violence through collective action.